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Grow authority

Authority Action Plan

Turn link gaps into a short action plan.

  • Free
  • No signup
  • Runs in your browser

How to use Authority Action Plan

  1. Enter what you have today: directory listings, unverified listings, verified backlinks, and referring domains.
  2. Add any known broken backlinks.
  3. Tick what is already in place and pick your current focus.
  4. Read the ranked action list. Each action shows its impact, its effort, and the steps to take. Start with number 1.

Tip: Fix broken and unverified links first. They are the cheapest wins.

What is already in place?

Your current focus

Start with “Create a simple submission tracker”, then work down this zero-cost list.

  1. 1

    Create a simple submission tracker

    medium impact15 min effort

    A manual tracker prevents duplicate work and makes follow-up and link verification easy.

    • Track directory, submission date, status, live URL, and next follow-up.
    • Add the expected cost, badge requirement, and niche fit before submitting.
    • Review pending entries once a week without repeatedly resubmitting.
  2. 2

    Submit to 5 relevant free directories

    high impact1-2 hours effort

    A small set of closely matched listings is more useful than a large batch of unrelated placements.

    • Choose free directories with a clear audience or category match.
    • Use the canonical URL and an accurate, non-promotional description.
    • Save each submission in your tracker and verify it after publication.
  3. 3

    Earn and verify 3 relevant backlinks

    high impact1-2 hours effort

    A few contextual links from real, relevant sources provide a stronger foundation than bulk low-fit submissions.

    • Start with a niche directory, partner resource, customer story, or community page you already know.
    • Offer an accurate profile or genuinely useful resource instead of requesting keyword-rich anchor text.
    • Open the published page yourself and record its source, destination, anchor, and link qualification.
  4. 4

    Publish one genuinely useful linkable asset

    high impact1-2 hours effort

    A free template, benchmark, checklist, or calculator gives relevant sites a reason to cite you.

    • Choose one recurring customer question you can answer from firsthand experience.
    • Publish a useful standalone resource with examples and a clear update date.
    • Share it personally with a few relevant partners who would help their audience by citing it.
  5. 5

    Add contextual internal links to key pages

    medium impact30-60 min effort

    Internal links are free, under your control, and help people and crawlers reach your best pages.

    • Pick the product or resource pages you most want visitors to discover.
    • Find relevant existing pages that mention the same problem or topic.
    • Add concise descriptive links where they genuinely help the reader.

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